Capital asks

Ask for exactly what the venture needs.

A capital ask is a tool you activate — not a state your venture has to live in.

How asks work

  • Structured asks

    Each ask states what is needed, how much, by when, and how it will be used.

  • Multiple capital categories

    Money, people, knowledge, equipment and space, relationships, and market demand.

  • Individual and coordinated asks

    Run one ask on its own, or group several around a single milestone.

  • Milestone-based needs

    Tie an ask to the step it unlocks so contributors see what it makes possible.

  • Conditional commitments

    Contributions can depend on a threshold being reached before anything is delivered.

  • Delivery confirmation

    Commitments become deliveries only when both sides confirm what happened.

  • Contributor expectations

    Say plainly what a contributor receives directly, and what they do not.

  • Pausing and revising

    Adjust the target, extend the timeline, or pause an ask without closing the venture.

  • Completion reporting

    Close an ask with a record of what was committed, delivered, and deployed.

Capital status

A venture's capital status is separate from its profile status. A venture can be fully public and still show that it is not seeking capital, and it can run several asks at different statuses at once.

  • Not currently seeking capital
  • Exploring capital needs
  • Preparing an ask
  • Accepting commitments
  • Paused
  • Target reached
  • Ask completed

Build the venture. Turn on an ask when it is time.